近日，威胜国际营销人才能力提升专项培训结业仪式圆满举行。出海领航创始人、首席顾问黄兆华、威胜国际副总裁刘鹏、朱波等领导出席了此次仪式。

Recently, the graduation ceremony for the special training program aimed at enhancing the capabilities of Wasion International's marketing personnel was successfully held. The founder and chief consultant of Overseas Navigator, Huang Zhaohua, along with Wasion International's Vice Presidents Liu Peng and Zhu Bo, among other leaders, attended the ceremony.

此次培训分两期，第一期于5月5日-6日进行，第二期于6月18日-19日进行，特邀出海领航创始人首席顾问黄兆华及其专业顾问团队亲临指导，从海外市场营销架构、海外渠道开发与管理到跨文化沟通、关键客户开发及谈判技巧等课题全方位地介绍了海外业务路径和发展模式。

The training was divided into two sessions. The first session was held on May 5-6, and the second session was on June 18-19. The founder and chief consultant of Overseas Navigator, Huang Zhaohua, along with his professional team, were invited to guide the sessions. They comprehensively introduced the path and development model of overseas business, from the structure of overseas market marketing, development and management of overseas channels, to cross-cultural communication, key customer development, and negotiation skills.

在课程的教学中，出海领航专家团队紧密围绕海外关键客户开发与管理、国际商务谈判实战主题，深入浅出地讲解了核心理论，引领学员了解海外客户画像、关键客户的购买决策流程等关键内容。并通过模拟谈判的方式，将理论知识运用到实践当中，让每个学员都能切实感受到谈判的氛围，提升学员的实战能力。

During the course, lecturer Huang Zhaohua centered his teaching around the theme of key overseas client development and management, as well as the practicalities of international business negotiations. He clarified complex theories in an accessible manner, leading the trainees to understand key concepts such as the profile of overseas clients and the purchasing decision process of key clients. By conducting simulated negotiations, the theoretical knowledge was applied in practice, allowing each trainee to fully experience the negotiation atmosphere and enhance their practical skills.

结业仪式上，刘鹏先生发表了致辞，对出海领航的专家们以及辛勤工作的工作人员表示了深深的感谢，他们的付出为学员架起了知识与经验的桥梁，使得学员们有机会通过此次培训提升自身能力。同时，他也对那些认真学习、积极参与培训的学员给予了高度的赞扬，希望学员们在未来的工作中将所学运用到实践当中。

During the graduation ceremony, Mr. Liu Peng delivered a speech, expressing deep gratitude to the experts from Outsea Navigator and the hardworking staff. Their dedication built a bridge of knowledge and experience for the trainees, giving them the opportunity to enhance their abilities through this training. At the same time, he also highly praised the students who studied diligently and actively participated in the training, expressing hope that they would apply what they learned to practice in their future work.

在仪式的尾声，为了进一步激励和表彰我们的学员们的不懈努力和孜孜不倦的学习精神，出海领航的专家以及威胜的领导们不仅为他们颁发了结业证书，还赠送了一本献给威胜优秀学员的珍贵礼物——《央企与全球化》一书。

As the ceremony drew to a close, to further inspire and acknowledge the relentless efforts and unwavering spirit of learning of the trainees, the experts from the Overseas Expansion Initiative and leaders from Wasion not only presented them with graduation certificates but also gifted them a valuable book - "Central Enterprises and Globalization" - as a special tribute to Wasion's outstanding trainees.

学思践悟谋新篇，奋楫笃行启新程。在人才培养的道路上，威胜坚持内培外引的模式，为员工提供学习机会，以每个个体能力的提升推动整体团队实力的共同进步，激发人才活力，促进个人与企业共同发展，也为实现“威胜国际年”及“五五”战略目标保驾护航。

Inspiring new insights through learning, thinking, practicing, and understanding, we embark on a new journey with relentless pursuit and determination. In the journey of talent cultivation, Wasion steadfastly adheres to a model that combines in-house training and external recruitment. We provide employees with learning opportunities to encourage the enhancement of individual abilities, driving the collective progression of the overall team's capabilities. This invigorates our talents and promotes mutual growth between individuals and the corporation. Such initiatives also ensure a protective escort for the realization of the 'Wasion International Year' and the 'Five-Five' strategic goals.

本文转载自微信公众号：威胜国际贸易有限公司